Software Development
Production-Grade Software — Web Apps, MobileApps, CRMs & Websites, Shipped in Weeks
Full-stack web and mobile applications, purpose-built CRM platforms, and high-performance websites — all built on Next.js, React, and React Native. One team, one codebase philosophy, production-grade infrastructure from day one.
6-16
Weeks to production
99.99%
Typical uptime
3×
Faster deal closing (custom CRMs)
96
Lighthouse performance score
The problems we solve
You have a 10-week runway to ship an MVP and prove traction to investors
Your sales team lives in 6 different tools and nothing reconciles with anything else
Your site is slow, ranks nowhere on Google, and was never built to convert
Your last agency delivered a prototype that collapsed under real users
Deliverables
Full-stack web application
Next.js + TypeScript + PostgreSQL. Authentication, multi-tenancy, billing, admin dashboards, and every boring-but-critical piece — shipped together.
Native iOS + Android apps
React Native and Expo for cross-platform apps that share logic with the web app. Offline support, push notifications, App Store submission handled end-to-end.
Custom CRM & internal tools
Pipeline, deals, email + WhatsApp tracking, and analytics tailored to how your team actually sells — replacing fragmented tool stacks and per-seat SaaS fees.
SEO-first websites
Marketing sites and headless e-commerce with 95+ Lighthouse scores, structured data, and multi-language support baked in from the first commit.
Scalable infrastructure
Vercel, Supabase, and AWS primitives sized to your actual traffic — not over-engineered cloud theater. Load tested before launch.
Clean handoff + docs
Every repo comes with architecture docs, runbooks, and a CI/CD pipeline. Your next developer — whether us or not — can ship on day one.
Our process
Scoping & discovery
We map your workflow, goals, and constraints, and scope the smallest useful version — features that ship v1, features that ship v1.5, features that don't ship.
Architecture & design
Data model, API surface, UI design in Figma, and a concrete week-by-week delivery plan you can brief your team with.
Build in sprints
Weekly demos on a staging environment you can click through. No month-long silences, no surprise directions.
Hardening & launch
Load tests, security review, billing integration, monitoring, migration from legacy tools — and a launch checklist we execute together.
Post-launch support
First 30 days of fixes included. Optional retainer for ongoing feature work, monitoring, and scaling.
Tools we build with
Recent custom software development work
Common questions
Yes, when scope is disciplined. We've delivered multi-tenant SaaS products with Stripe billing, auth, admin tools, and production infrastructure in 10 weeks — the AI recruiting platform case study is one example. The trick is ruthless scope definition in week one.
Off-the-shelf CRMs are fine when your process fits theirs. When you're paying $50-200/user/month for features you don't use, or losing deals because handoffs leak — custom is cheaper and works better. We've replaced Salesforce, HubSpot Enterprise, and Pipedrive setups with systems that cost a fraction to operate, and we migrate your existing data as part of the engagement.
Almost never. We build most products as a Next.js web app plus a React Native / Expo mobile app that shares business logic, types, and API contracts. You get three surfaces from one codebase.
Both — under the same software development engagement. We build SEO-first marketing sites and headless e-commerce (including Shopify Hydrogen rebuilds) using the same Next.js foundation as our app work, so design, performance, and SEO are never an afterthought.
You do, fully. The repo, the domain, the cloud accounts, the Stripe account — everything is in your name from day one. We've never held a client's infrastructure hostage and never will.
Yes. Roughly a third of our work is rescuing, refactoring, or extending apps originally built by other teams. We're pragmatic about legacy code and avoid rewrite-everything instincts unless they're genuinely warranted.
Ready to start your custom software development project?
Tell us about your project. We'll show you exactly how we'd solve it — no sales pitch.
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